BLOG - Directional PR

May 24, 2016

Positive Communication Changes Thanks to Women Millennials.

Recently in a client meeting, I told the group that I would be checking my phone since my daughter was traveling out of state. I wanted […]
March 23, 2016

PR Writing Lessons from Great Authors

Since the beginning of the year, two literary giants passed away just weeks of each other — Harper Lee and Pat Conroy. Both of these talented […]
February 12, 2016

Corporate Social Responsibility, Girl Scouts™ and Cookies

Soon, thousands of Girl Scouts™ will be out selling their famous cookies. I always buy a few boxes from the girls in my neighborhood. Yes, the […]
January 7, 2016

Just One PR Resolution for 2016

It’s that time of year for predictions and resolutions about how to run our businesses more effectively and efficiently. Instead of a list, I’m recommending just […]
October 27, 2015

Scary PR Situations – Security Breaches Are Not Just an Internal Nightmare!

Every few weeks there are new warnings about cybersecurity. A new virus or hacking occurs and business owners scramble to make sure their IT systems are […]
September 28, 2015

Doing the Right Thing Never Gets Old

It’s Ethics month at the Public Relations Society of America (PRSA). This is a time to focus on ethics in PR and PRSA’s reminder to include […]