BLOG - Directional PR

February 21, 2019

Let PR Be Your Umbrella to Keep Out the Rain

Yes, it’s raining again and that brings to mind the practice of “saving for a rainy day.” All too often, that rainy day can sneak up […]
December 4, 2018

Help Your Company Stand Out With Thought Leadership

A thought leadership program is an excellent way to showcase your company and/or company executives by sharing knowledge, talent, predicted outlooks, and trends with those interested […]
August 14, 2018

Too Much Content? Yes, it Can Happen.

For years, PR and marketing experts have pushed the concept of “content is king!” And, valuable information is still beneficial for your organization’s website, social media, […]
May 23, 2018

Social Media Surprises Need to Be Handled Calmly and Quickly

Surprise! You’ve just completed a great company event, raised money for a worthy local charity, and had outstanding participation. Then, late that night you get a […]
March 1, 2018

Taking your Company to the Next Level with Public Relations

Have you noticed that your business is busy but not growing the way you would like? Maybe you’ve reached a plateau of serving a certain type […]
January 17, 2018

There’s Never Been a Better Time to Invest in PR

Consumer confidence is high, and the economic outlook is bright. If trends remain the same, marketing budgets will increase again in 2018. While many B2B companies […]